The Best UK YouTubers to Follow

Now is the best moment to be a YouTuber in the UK. YouTube has successfully provided new voices a  platform to be heard, and UK YouTubers are some of the most popular on the site. As of now, the number of YouTubers is rising significantly; thus, finding the best can be a hassle. So, we wanted to share some of our favorites with you. Whether you’re into beauty, fashion, comedy, or gaming, a UK YouTuber is there for you.

Top Creators Have a Media Kit

How About You?

In this blog post, we will list amazing UK YouTubers who you should follow. These creators have different styles, but they all produce high-quality content worth watching.

Eleanor Neale

Niche: Beauty

Brands they’ve worked with: Garnier UK

Facts about Eleanor Neale:

Eleanor was born in England, UK.

She came out as a bisexual in one of her YouTube videos.

Personal life:

Eleanor Neale’s professional life began when she started her YouTube channel in March 2016. She became a YouTube sensation after publishing videos like getting ready with me vlogs, cosmetics advice and hauls, and actual crime films. Soon enough, her self-titled channel and its beauty content have gained attention.

Eleanor’s YouTube channel has over one million subscribers. She also runs a YouTube series called Where Is, in which all proceeds from product purchases go to Thorn, a Demi Moore and Ashton Kutcher-founded charity. Its mission is to develop cutting-edge methods to combat child sex trafficking.

Earnings: Eleanor has an estimated net worth of $384K.


Morgz Mum

Niche: Challenges, Pranks

Brands they’ve worked with: UKTV, LadBible Group

Facts about Morgz Mum:

The real name of Morgz Mum is Jill Hudson.

She is the mother of Morgz, a fellow YouTuber.

Personal life:

Jill is one of the wealthiest UK YouTubers and thus one of the most popular. She is a well-known actress who has lived in the United Kingdom since 1963. Hudson is a YouTube sensation in her own right, most known for being the mother of YouTuber and Instagram star Morgan Hudson. She’d upload videos to her Morgz Mum channel, where she’d amass 3.5 million subscribers with a mix of comedy sketches, vlogs, and diss tunes.

Net worth: 

Jill has a whopping net worth estimated to be $1.5 million.


Harry Pinero

Niche: Comedy

Brands they’ve worked with: UK Music

Facts about Harry Pinero:

Harry was born on May 6, 1991, in England.

Harry is British by nationality and Black by ethnicity.

Personal life:

Harry Pinero is a popular British performer, host, and social media influencer with a large Instagram following. By sharing relatable, hilarious experiences, he became the most well-known celebrity. He released his first YouTube video, POPCAAN CONCERT, in March of 2019.

Coming to his personal life, Harry is married to the love of his life, and his wife is a singer named Miraa May. In May 2020, Pinero and May had their first child. However, he has kept his family information private, including his father’s and mother’s names and ages, as he likes to keep it confidential.

Earnings: The estimated net worth of Harry ranges from $1 to $5 million.


Beta Squad

Niche: Challenges, Pranks

Brands they’ve worked with: N/A

Facts about Beta Squad:

Beta Squad is a group of top UK YouTubers: Chunkz, Niko Omilana, Aj Shabeel, Sharky, and King Kenny.

They all are based out of London, England.

Personal life:

The members of Beta Squad moved into a house in Watford, London, in early 2019. They shot their challenge videos there. The channel soon got recognition, and its fans wanted YouTubers like Darkest Man, Yung Filly, Loai, and Johnny Carey to join Betasquad when they first announced it.

Their videos are called Challenges, and they have series like “Who can,” “$10 vs. $10,000,” and “Last to.” “We Pretended To Work At The Grocery Store (Fake Employee Prank)” is their most popular video, with over 3 million views. They have a football team called “Beta Squad Fc.”

Earnings: Beta Squad has an estimated net worth of $155K.


Freddy my love

Niche: Fashion, Modeling

Brands they’ve worked with: ASOS, Boohoo

Facts about Freddy my love:

The YouTube channel Freddy my love is handled by Freddy Cousin-Brown.

She was born in London, England.

Personal life:

Freddy posts a video every week and has over 700,000 subscribers and 44 million views; she is well-known. Her postings focus on her personal style, fashion, and favorite cosmetics. She’s been able to create compelling material that has gained her a large following, and she began her career as a social media influencer in 2014.

Freddy is a seasoned performer and model who received her training at the prestigious Sylvia Young Theater School. Her feminine attractiveness and her kind demeanor have won her a devoted following. Furthermore, she frequently collaborates with her sister Coco for wholesome videos.

Earnings: Freddy, the UK YouTuber, has an estimated net worth of $126K.


Jayde Pierce

Niche: Beauty, MakeUp

Brands they’ve worked with: Benefit UK, Clinique

Facts about Jayde Pierce:

Jayde was born in 1995 in England.

She has been a famous UK YouTuber since 2010.

Personal life:

Jayde started her social media career in 2010, but she shot to fame in May 2015 after being photographed with Justin Bieber. They went on a trek and ended their first date with Hawaiian shaved ice. Days after the date, the two appeared in a Snapchat video, leading many to wonder if they were dating again.

Jayde was reportedly irritated by his admirers, who ‘weren’t mature enough’ to comprehend that who one spends out with is merely a matter of choice. On the other hand, the pair described their connection as “simply buddies.”

Earnings: The estimated net worth of one of the top English YouTubers is $2 million.


Simon Wilson

Niche: Traveling

Brands they’ve worked with: Knorr, Jamie Oliver

Facts about Simon Wilson:

Simon was born in Wales, UK.

He is one of the famous British YouTubers who grew up in Rhosllanerchrugog, Wrexham.

Personal life:

After studying business and media, Simon started as a filmmaker and entrepreneur before dropping out of university. Simon Wilson now earns a career traveling the world on a series of adventures for his YouTube channel after dropping out of university twice and quitting a steady job as an estate agent.

Millions of people have watched his videos, including slipping into the Academy Awards, touring the world’s seven wonders, and traveling across North Korea. Simon claims he is currently living his dream in a career that he would not want to change, even though it is an unusual profession.

Earnings: One of the most famous UK YouTubers, Simon, has an estimated net worth of $133K.


Freya Nightingale

Niche: Challenges, interviews, vlogs

Brands they’ve worked with: STA Travel, Lonely Planet

Facts about Freya Nightingale:

Freya Nightingale’s real name is Freya Julie Grace.

She was born in London, England.

Personal life:

On occasion, Freya used to operate the Sidemen Clothing line with Lewis Redman and is referred to as “The Merch Queen.” She rose to prominence because of her connection with English FIFA gamer Josh Zerker on social media. Josh and Freya have been living together in their apartment since 2019. They are both UK YouTubers and make an adorable couple.

Freya has her own YouTube and Twitch channels, and she occasionally appears in Josh’s videos. She has nearly 100,000 followers on Twitch, where she streams regularly under the moniker “Freyzplayz.” Her self-titled YouTube channel also features a range of challenges, interviews, and vlogs.

Earnings: Freya’s estimated net worth is more than $500K.


Anna Maynard

Niche: Singing, Songwriting, Beauty

Brands they’ve worked with: L’Oreal, Boots

Facts about Anna Maynard:

Anna was born and raised in England.

She has two brothers, Conor and Jack, also famous UK YouTubers.

Personal life:

Anna Maynard is a YouTube sensation and English pop vocalist. Anna, a Brighton native, became interested in music at a young age. She is seven years younger than her brother and has observed his rapid climb to international fame, and she aspires to follow in his footsteps in the music industry.

She has sung several covers alongside her brother on her brother’s YouTube channel. Anna also has a YouTube channel with the same name, where she primarily broadcasts “get ready with me” videos and beauty instructions.

Earnings: Her estimated net worth is more than $300K.



Niche: Gaming, Challenges

Brands they’ve worked with: Playstation UK, Xbox UK

Facts about Moresidemen:

It is a group of famous UK YouTubers consisting of KSI, Miniminter, Zerkaa, TBJZL, Benzinga, Vikkstar123, and W2S.

Sidemen, MoreSidemen, SidemenReacts, and SidemenShorts are the four YouTube channels where the group posts a range of videos.

Personal life:

MoreSideMen is a UK-based channel on YouTube that specializes in gaming content. The channel features a wide range of videos, including challenges, skits, and video games, from game reviews to Let’s Plays. MoreSideMen has worked with some big names in the UK gaming industry.

It has also been featured in publications like The Telegraph. So there you have it, our list of UK YouTubers that you should follow. These creators produce high-quality content that is definitely worth watching.

Earnings: The group has amassed a huge net worth that is estimated to be $2.86 million.

Cherry Wallis

Niche: Vlogs, Traveling

Brands they’ve worked with: N/A

Facts about Cherry Wallis:

Cherry was born in Birmingham, England.

Her ethnicity is not confirmed; however, she has British nationality.

Personal life:

With the launch of her self-titled Youtube account on June 8, 2009, she launched her social media career. Her previous channel name was MsCherryGoesPop. After two years, she did start uploading videos to YouTube.

On August 5, 2011, she debuted her first video, “THE TRUTH ABOUT GIRLS!” Thirty-eight thousand four hundred thirty-five people have viewed this video. Since then, she’s been submitting videos to her YouTube channel with her hilarious humor. Similarly, her YouTube channel features vlogs, wizarding world fandom videos, beauty videos, hauls, comedy routines, and advice videos.

Earnings: The estimated net worth of Cherry, one of the most famous UK YouTubers, is $140K.


Jack Maynard

Niche: Vlogging

Brands they’ve worked with: Canon, YouTube

Facts about Jack Maynard:

Jack was born in Brighton, England.

He has an older brother, Conor Maynard, and a younger sister named Anna, who are also reputed UK YouTubers.

Personal life:

Before launching his digital business, Jack Maynard worked as a personal trainer. He started his YouTube career in 2015 when he found his channel. By publishing numerous lifestyle vlogs and comedy sketches on his channel, he has risen to have over 1.5 million subscribers.

He may not be musically inclined like his brother, but he has a unique capacity to make everyone in the room laugh till they cry. With each new video being even more humorous than the last, Jack Maynard is deserving of all acclaim for his decision to join ‘YouTube.’

Earnings: The estimated net worth of Jack is $4.1 million.


Stephen Tries

Niche: Comedy, Pranks

Brands they’ve worked with: Just Eat, Virgin Media

Facts about Stephen Tries:

Stephen was born in Norwich.

His real name is Stephen Lawson.

Personal life:

Stephen Tries is a British comedian and YouTuber best known for his spoof series “How To.” The show combines celebrity spoofs and comic sketches. This particular video series has significantly impacted Stephen’s professional life. Furthermore, his comedic routines are also well-liked.

Stormzy, Ed Sheeran, Louis Theroux, and Ross Kemp are among the celebrities Stephen has criticized. To date, the Stormzy spoof has been the most popular of them. Stephen is also active on ‘Twitter’ and ‘Instagram’ and has an online merchandising line.

Earnings: The Estimated net worth of Stephen is $163K.


Nella Rose

Niche: Vlogging

Brands they’ve worked with: BET, Netflix, BBC

Facts about Nella Rose:

Rose was born and raised in Belgium.

She has British nationality.

Personal life:

Nella Rose is one of the most popular UK YouTubers, with ten thousand followers. She named it ” Nella Rose ” when she first launched her channel, she called it “Nella Rose.” Since its inception on April 2, 2015, the channel has received 49,767,133 views. On her YouTube channel, she posts various videos, including competitions, stories, lookbooks, vlogs, and other amusing videos.

Even though she began the channel in 2015, she did not start uploading videos until 2016. Similarly, her debut video on YouTube was called Fast and Easy Curly Hairstyles/Wigs and Weaves. She’s been uploading videos to her YouTube channel daily since then.

Earnings: Rose has an estimated net worth of $300K.



Niche: Music, Vlogging, Writing

Brands they’ve worked with: PlayStation, Xbox

Facts about Failrace:

The person behind the YouTube channel Failrace is Alex Day.

Alex was born and raised in England.

Personal life:

Alex Day is an acclaimed British YouTuber who cemented his position in music history when his song “Forever Yours” sold over 50,000 copies in just one week. To Alex’s surprise, his song reached number four on the ‘UK Singles Chart, earning it a place in the ‘Guinness Book of World Records as the best-selling single by an independent artist.

With fellow vloggers Chris Beattie, Liam Dryden, and Charlie McDonnell, he formed the band ‘Chameleon Circuit.’ He’s an excellent instrumentalist who can play bass guitar, drums, keyboard, and ukulele and be a brilliant vocalist and musician.

Earnings: Alex is one of the most famous UK YouTubers, and has a whopping net worth estimated to be $1.5 million. 


Murad Merali

Niche: Storytelling

Brands they’ve worked with: N/A

Facts about Murad Merali:

Murad was born and raised in England, UK.

He is one of the most inspiring UK YouTubers.

Personal life:

For his 220,000 subscribers on YouTube, Murad creates reaction videos and storytimes. His videos about reality television series such as Love Island have racked up 92 million views.

He started his self-titled YouTube channel in February of 2014 before becoming famous. He began by posting videos of himself wearing his favorite ensembles and discussing fashion. Tamar Braxton, an R&B singer, was featured on the daytime talk show TV-Show The Real and his most successful YouTube video.

Earnings: The estimated net worth of Murad is $432K.


Atomic Shrimp

Niche: Cooking

Brands they’ve worked with: National Geographic, BBC

Facts about Atomic Shrimp:

The England YouTuber behind the success of Atomic Shrimp is Mike.

He currently lives in Southampton.

Personal life:

Mike is an English YouTube variety channel. Scam-baiting, foraging, cooking, reviews, and an ongoing series called Weird Stuff in a Can, in which he buys and evaluates weird cuisine stored in cans, are among his films. In his scambaiting series “OK,” he responds to scam emails hilariously.

He also looks at obvious scam items, such as a 2TB flash drive, from sites like Wish. His scambaiting series is by far the most popular on his channel. However, he has emphasized that he has no intention of transitioning only to scambaiting video and would continue to provide varied content.

Earnings: The estimated net worth of Mike is $154K.


Nayna Florence

Niche: Modeling

Brands they’ve worked with: ASOS, Topshop

Facts about Nayna Florence:

Nayna hails from London, UK.

Her nationality is British.

Personal life:

Nayna is a breath of fresh air which uses all of her work to spread positivism. Her goal is to leave her audience happy and motivated constantly. Whether she is blogging her days at university, sharing her vegan meals, or her sustainable fits, she makes it as the people’s favorite UK YouTuber.

Nayna is a young Gen Z voice who is passionate about causes like animal rights, veganism, and sustainability. She has created a significant level of trust with her audience because of her ethical decisions. Without passing judgment, Nayna gently educates her fans on how to live greener and more environmentally friendly lives. Her sincerity shines through, and she is one of the nicest, loveliest persons online.

Earnings: The net worth of Nayna Florence is not yet available to the public.


Mariam Musa

Niche: Makeup, Fashion, Beauty, Lifestyle

Brands they’ve worked with: Ikea, Habitat

Facts about Mariam Musa: 

Mariam was born in 1994 in the United Kingdom.

She is one of the most trending UK YouTubers because she is on the list of Reality Stars.

Personal life:

Mariam is a famous British influencer who competed in the South African Savannah for ITV2’s reality show Survival Of The Fittest in 2018. It’s a British reality show in which female and male competitors compete against one other. 

Mariam started her YouTube channel in December of 2014. Her YouTube channel has almost 290,000 followers. She makes videos about makeup, fashion, and beauty. Talking about her personal life, she lives in Egypt and is a Muslim woman. She and her boyfriend also work together on videos. She has been dating Warren Phillips since 2018. Warren is also a reality TV personality.

Earnings: Mariam Musa has an estimated net worth of $200K.


Rafe Young

Niche: Acting, Voice acting

Brands they’ve worked with: Adidas, Nike

Facts about Rafe Young:

Rafe was born and brought up in the United Kingdom.

He has been professionally trained in acting at the Guildford School of Acting in England.

Personal life:

Rafe sprang to prominence after appearing as a violent character Phil on the Sidemen’s YouTube channel, a group consisting of seven YouTubers. Phil would frequently play the antagonist, shouting and humiliating the YouTubers. Furthermore, he has a large following on YouTube, with over 90,000 subscribers, thus making him one of the most well-known UK YouTubers.

Nobody can ever forget the time when he shared the stage with puppets during a UK tour of Dinosaur World, which got him a lot of attention. He’s also appeared in a Don’t Lose the Place stage play.

Earnings: The estimated net worth of Rafe Young lies between $1 to $5 million.



Niche: Prank calls, Bottle flip challenge

Brands they’ve worked with: N/A

Facts about Durv:

Durv was born in 2003 in Crawley, England.

Personal life:

Durv rose to prominence with his video “My school is deleting my channel,” which received millions of views. He is known for his “clickbait” tags. Durv made headlines once more after YouTube shut down his channel in the wake of the “Wanna join my free gift card giveaway” fiasco, in which it was revealed that the middle-schooler was deceiving people with fraudulent gift card giveaways.

Despite YouTube’s reinstatement of his channel in April 2018, the YouTuber presently has only 7.8k subscribers. Durv is a quirky guy who doesn’t like to be serious in his personal life. He enjoys making fun of his friends and strangers.

Earnings: The estimated net worth of Durv is $90K.


YouTube is one of the most popular websites on the internet, with users ranging from stay-at-home parents to celebrities. If you are longing for a bit of inspiration or just want to see some of the top UK YouTubers in action, follow the links we’ve provided. These creators produce high-quality content that is definitely worth watching.

We promise you won’t be disappointed. And who knows? Maybe you will be inspired to start your own YouTube channel and share your expertise with the world. Are there any other UK YouTubers that you would recommend following? Let us know in the comments below.