linktree review

Linktree Review 2022 | Pricing, Features, Competitors, Pros & Cons

Social media is a free platform for all your marketing needs. There is, however, one limitation. Some call it the “one link in your bio” problem. You get one link to take your customers to the next stage from your social media accounts. Linktree solves that one problem.


Welcome to the ultimate Linktree review, where you will be given all the info you need to choose whether to sign up. We’ll talk all about Linktree pricing, features, pros and cons, alternatives, and much more.

Without further ado, let’s jump right in and see if Linktree is the tool for your bio.

Linktree Overview

First things first, let’s start off our Linktree review with a quick overview. What is Linktree, what is it used for, and why do its users love it so much?

Well, Linktree does one thing, and it does it almost perfectly. You must’ve already stumbled upon an account with a Linktree link in its bio, right? 

linktree overview

The truth is, Linktree solves an uncomfortable problem, and it does it in a beautiful way. With a customizable user interface, you get to design your own list of links. Let’s dig deeper and see what is Linktree and what it is used for.

What is Linktree?

Linktree, as the name suggests, is a hub of links. By clicking just one link, your users get a list of many other links (like branches of a tree). 

So, what is Linktree used for? The answer is simple. Linktree is used to promote multiple links at once. By giving your social media followers a list of many different links, you are able to utilize your bio link to its maximum.

The best part? Linktree has a free version! And on that note, let’s move on to the next section of our Linktree review and discuss Linktree pricing.

Linktree Pricing

Since Linktree is such a simple solution, you’d expect it to be affordable. So, is Linktree free or paid? If you’re looking for minor features, Linktree has a free version to offer. However, it also has paid plans you can choose from!

There are 3 paid Linktree pricing plans, ranging from $5 to $24 if you pay monthly or $4 to $19.5 if you pay annually. If you’re looking for more customization, better analytics, and even email & SMS integrations, the paid plans will be worth your while. 

linktree pricing

Let’s dissect all Linktree pricing plans to see which one fits you best. 


The free version of Linktree provides all the basic functionality you need for your link hub. You get unlimited links, social icons, QR codes, and more. The free version even lets you accept payments and donations!

In terms of customization, you get to set your own profile picture, edit colors, choose a theme, and more. 

When it comes to analytics, the free version might limit you. Although you get lifetime analytics about the number of clicks, views, and even average time to click, you still don’t get advanced insights.

Last but not least, when it comes to management, you get access to the Linktree mobile app (available on iOS and Android), customer support, and multi-factor authentication features.

If you’re looking for something more comprehensive, the Starter plan might be the option you need.

Starter ($5/month)

The starter plan is the cheapest Linktree pricing plan you can get. It’ll cost you $5 per month, but you’ll get a 20% discount if you pay on an annual term, cutting your monthly price down to $4 (totaling $48). So, what more do you get for this small fee?

The short answer is – more customization and control. The long answer is – you get access to advanced themes, video backgrounds, custom buttons, and more. You also get to schedule your links and put them in a spotlight or highlight.

The Starter plan also gives you all the monetization tools Linktree has to offer, including payments with PayPal and Square, tip jars, Apple Affiliate program token attachments, and more. 

linktree starter plan

One of the best parts of upgrading to a paid plan is analytics. With the Starter plan, you get social icon analytics, individual link analytics, insights on devices, location, and more.

In terms of management features, you get everything included in the Free plan, plus a shorter response time from the Linktree support team (24 hours).

If the Starter plan doesn’t meet your needs, you might like the Pro plan instead.

Pro ($9/month)

The Pro plan is the holy grail among all the Linktree pricing plans. It’ll cost you $9 per month, but you can cut your monthly fee down to $7.5 if you pay on an annual basis (totaling $90). But what is so great about this Linktree pricing plan?

For starters, the Pro plan gives you the freedom to remove their branding from your Linktree page. This means that you can fully own your Linktree page with more customization. 

When it comes to links and buttons, you get access to all the advanced features Linktree has to offer, including email and phone number collection, embedding your latest Tweet and YouTube video, the ability to put a code lock on your link, plus an RSS feed link.

You get no further upgrades in terms of monetization features because everything was already included in the Starter plan.

linktree pro

As for analytics, you get all-time data access to understand your visitors’ behaviors. You’ll be able to view commerce link analytics, mailing & phone number link analytics, and streaming service analytics.

If you’re looking for marketing tech and integrations in your tool, this Linktree pricing plan is for you. You get the ability to integrate your Linktree with MailChimp, Google Sheets, Zapier, Google Analytics, and the Facebook API. 

On top of all this, you get to add UTM parameters to your links for better tracking features, plus other SEO settings, including meta titles and descriptions.

If all of this is still not enough for your company, your only option will be to subscribe to the Premium Linktree pricing plan.

Premium ($24/month)

The Premium plan is the most expensive Linktree pricing package you can get. It’ll cost you $24 if you pay on a monthly basis, but you can cut it down to $19.5 with an annual subscription (totaling $234). What magical features could possibly lead you to pay this much for this software? 

The biggest Linktree pricing plan is for businesses looking for VIP treatment in growing their reach and monetization processes. The kicker with this plan is that you get a dedicated customer success manager to guide you through every step.

Naturally, you get all the link and button features, all the monetization features, and all the customization features you could want. The ability to export your data is one of the additional features of this package.

linktree premium

The other upgrade you get with this plan is a customer service response time of 4 hours instead of 24. 

And there you have it – all the pricing info you need to know about Linktree. Now, let’s move on to the next section of our Linktree review and talk about the powerful features of Linktree.

Linktree Features

Linktree is very popular for being easy to use. Everything is intuitive, and you’ll get the hang of it extremely easily. 

For those who are new to Linktree, we’ve included a tutorial on how to set up Linktree in our ultimate Linktree review. So, let’s jump right in.

How to set up Linktree

Step 1: Go to the Linktree Sign Up page and create your account.

Linktree is so easy to use that people rarely wonder how to create a Linktree account. You can use your email or phone number, and your account will be ready in no time.

Step 2: Set your name, profile picture, and theme

This step is straightforward as well. Simply add your company’s name, logo, and choose a colorway.

linktree set up

Step 3: Add your links.

In your Linktree Admin, click on “Add New Link,” insert your URL and add its preview text/title.

Step 4: Share!

Once you’ve added all your links, simply click on “Share” at the top right of your screen, then paste the link in your social media bios.

Different content you can share on Linktree

With all different kinds of widgets, Linktree allows you to share a variety of media types. These widgets are extremely useful in grabbing attention and generating traffic to your desired links. So, what types of content can you include in your Linktree?

  • Unlimited links 

Regardless of which Linktree pricing plan you use, you’ll get to put unlimited links on your Linktree. Although it’s recommended that you use 3-7 links, you still have the unlimited option.

  • Videos

All Linktree users have the ability to include videos in their Linktree. You can integrate your YouTube, Twitch, TikTok, and Facebook content directly into your hub of links.

  • Music

Linktree is loved by musicians and creators. This is because Linktree supports their craft, giving them the ability to showcase their Spotify and Soundcloud content directly on their Linktree page.

linktree content
  • Podcasts

The podcasts widget is a great tool to bring in more listeners to your podcast than ever. And the best part is that it’s available even to free users.

  • QR Codes

The Linktree QR code is a beautiful widget that you can print on any material you want. It’ll bring in more traffic by catching more attention.

  • Social Media Platforms

Last but not least, you get to add social platform widgets to your Linktree. This way, your visitors can find you easier and follow you on their preferred platform.

The Linktree Marketplace

Linktree supports many integrations and apps on its platform. All these apps and integrations are available on the Linktree Marketplace

Whether you want to showcase your Reddit profile or raise money through GoFundMe, you can do it all.

linktree marketplace

If you’re looking to build something great, you can use Linktree’s APIs and SDKs available to all developers.

Explore the Linktree Marketplace, and you’ll definitely find the integration you’re looking for to upgrade your Linktree page.

Linktree Alternatives

Linktree is the original Instagram link expander tool. It’s been around for a long time, and it serves its purpose. However, when you’re choosing to pay for such software, it’s good to have a look at other alternatives.

We’ve selected 3 Linktree alternatives that can compete with this great tool. So, without further ado, let’s jump right into this section of our Linktree review.

Linkinbio vs Linktree

Linkinbio is another great solution to the “one link in bio” problem. It is run by, which is a popular social media management software. 

Linkinbio is another customizable tool you can use to bring in more traffic to relevant links you’re sharing on the web. It provides great tools similar to Linktree to help you share and track your content in a beautiful way. 

One of the ways Linkinbio is different from Linktree is the ability to insert your Instagram feed onto your link hub and showcase posts with clickable links.

linktree vs later

The one big difference between Linkinbio vs Linktree is that Linkinbio is a part of a bigger solution (Later). If you’re a Later user, you’ll get to use Linkinbio for your social media management needs. Although it’ll cost you a lot more, you’ll still be paying for a complete social media management platform, which allows you to schedule posts, manage content, and more.

When it comes to choosing between Linkinbio vs Linktree, you’ll need to consider your needs. If you’re looking for a platform to manage all your social media dealings, plus get the perk of using Linkinbio, you should be ready to pay at least $18/month for Later. However, if you’re simply looking to solve your “one link in bio” problem, you can do it for free with Linktree.

Beacons vs Linktree

Beacons is a high-level link in bio solution. In contrast to Linktree, it has more advanced features at an affordable price. Beacons allows you to create multiple pages, build landing pages, and use your branding in a more impactful way.

There are lots of similar features between Beacons and Linktree. Beacons also has a free version, which is almost the same as the one for Linktree. So, if you’re looking for a free solution, you should just go with the option that feels more like you. However, if you’re looking for more, Beacons can give it to you for a lower price.

Beacons vs Linktree

The Beacons Entrepreneur package costs $10/month. It’ll give you the ability to create up to 3 different pages, access advanced analytics, remove the Beacons branding, add your custom domain, sell products and track your performance with SEO and Facebook Pixel.

When choosing between Beacons vs Linktree, consider your budget and needs. Linktree has more advanced pricing and cheaper plans than Beacons. If you find everything you need in Linktree’s Starter ($5/month) or Pro ($9/month) packages, you’ll save some of your precious budget.

Allmylinks vs Linktree

Allmylinks is an entirely free solution to the link in bio issue. It is more limited in features than Linktree, but you might have to pay for some of those advanced features of Linktree.

Linktree still has a free version, which does the job very well. Allmylinks has only 2 features – link features and analytics. 

Allmylinks vs Linktree

Between Allmylinks vs Linktree, the choice seems obvious. Allmylinks is also a pretty young company, and it is definitely hard to compete with a shark in the market.

And there you have it – 3 Linktree alternatives analyzed. Now, let’s move on to the last section of our Linktree review and talk about the pros and cons of Linktree.

Linktree Pros & Cons

For those of you who don’t have the time to go through our whole Linktree review, we’ve created a list of Linktree pros and cons. Have a quick scan, and you’ll learn about the strengths and weaknesses of this product.

Linktree ProsLinktree Cons
Easy to useLimited analytics for free plan users
Great customer service and help centerLacking customization features for free plan users
Highly customizable and attractive designNo custom domain feature
Available through iOS and Android appsLimited integrations for free plan users
Serves its purpose to a teeBio is limited to 80 characters

Linktree Review: Final Rating

We’ve reached the end of our ultimate Linktree review. Having covered all there is to know about this simple yet amazing tool, let’s run a quick recap and see what we learned. 

Since Instagram doesn’t allow clickable links in posts, all you have left to promote your content out of Instagram is your link in bio. Linktree allows you to have a hub for all your other links, giving you the power to promote more than 1 link at once.

With over 25 million users, Linktree must be good, right? The short answer is yes.

Linktree features a free version, along with 3 other pricing plans. It does its job, and it does it with an aesthetically pleasing interface. What more could you want? 

Check out Linktree and try it out for yourself today.