Richard Lazazzera

Richard Lazazzera  is an entrepreneur and Shopify Alumni. At Shopify he was a member of the Growth Team where he helped the company go public. Then he founded “ A better lemonade Stand”, which is an online ecommerce incubator which helps entrepreneurs build, launch and grow online businesses better, faster and cheaper. 

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Richard Lazazzera strating hi career with a background in marketing phere and later learning the process of starting an ecommerce business the hard way began “ A Better Lemonade Stand “, in order to serve as a journal to share the information he was learning during the years as he was building his business. The website is abetterlemonadestand.com.

After a short time, Richard Lazazzera joined Shopify’s Growth Team. There he was helping to grow the world’s most innovative ecommerce platform from 60,000 to more than 200,000 merchants during his tenure. Richard Lazazzera did this primarily through the process of reverse engineering and writing about the complicated aspects of building, launching and growing an ecommerce business, by this he was and still is inspiring, educating, and guiding hundreds of thousands of entrepreneurs all around the world. Shortly after Shopify’s IPO on the NYSE and TSX in early 2015, Richard Lazazzera left the company in order to focus on A Better Lemonade Stand full time. Now the “ A Better Lemonade Stand “ is serving more than 250,000 entrepreneurs monthly, and it has grown to one of the most comprehensive online resources and most active communities of ecommerce entrepreneurs in the whole world. 

Richard Lazazzera once mentioned during one of his interviews, that he has been an entrepreneur nearly during all his life to some extent. Whether it was selling vegetables from his father’s garden in front of their house, while Richard’s father was at work, or carving wood necklaces and selling them to more than a half of his school  when he was about 12 years old, and selling different things on eBay in his early teenage years, or selling through his own online stores.  Although, Richard Lazazzera have been an entrepreneur during his life, he never really thought of himself as an entrepreneur and never took is seriously, however from the very first moment when Richard found and discovered ecommerce, he dedicated himself to it and tried to learn as much as possible about it, while also sharing his experience with other people. 

As for Richard Lazazzera’s words, out of every aspect of running an online store he also decided to focus on entrepreneurship because for him it is just the border topic to ecommerce. For Richard entrepreneurship is extremely important and it is only going to become more and more important over the next 10 years.  Despite the fact that Richard Lazazzera mostly focuses on ecommerce on A Better Lemonade Stand and thinks that it is the one of the easiest ways to get started in entrepreneurship, however he encourages all forms of entrepreneurship. 

Richard Lazazzera is active on only one social media platform and it is Twitter. He first joined this platform back in November 2012. The channel is Richard Lazazzera and has more than 13K followers.

Unfortunately, there is information about the birthday, family, upbringing or the relationship status of Richard Lazazzera, however according to his Twitter channel it is known that Richard lives in Toronto, Canada.