Having a media kit is a must-have tool when you’re trying to land brand deals. A media kit helps brands quickly see who you are, your audience, and the kind of content you create. It usually includes your follower demographics, engagement stats, and a few examples of your best posts. If you’re serious about getting brand deals, a media kit can make you look professional and help set you apart from others. It’s a quick way to show a brand why you’re a good fit for their sponsorship.