Ever wondered which influencer will best represent your product? Mango Score is a metric that helps you measure and compare influence.Check Out Now
Mango measures influencers by certain criteria, like Number of Followers, Engagement Rate, and Comments to Likes Ratio. Then shows you the score from 1 to 100. No Magic, just Math ;)
At UM Systems we collaborate with influencers and pages a lot for brand awareness and product promotion. We believe Mango Score calculator is a real goldmine for any brand or marketer who wants to do effective influencer marketing and boost their brands' visibility, as we did during our recent campaign.
What I like about this tool is that on top of providing accurate engagement rate data, it shows other metrics, which are generally underestimated but are no less important for ensuring a high ROI and exposure to brands.
I've been in the digital marketing field for three years already and deal with influencers really often. I found Mango Score Calculator by accident and happy for that ) It makes the process of understanding if an influencer is good or not very easy and intuitive.
Also I'd like to mention that I am a huge fan of the newsletters Viralmango team sends out weekly with practical tips and strategies. Keep up the good job!