What is Customer Lifecycle Marketing? Customer lifecycle marketing is a high-level approach to personalized customer communications, based on...
A digital strategy focuses on the use of state-of-the-art technology to improve business performance. It makes the companies analyze their goals...
A qualified lead is a potential client in your sales and marketing funnel who is more likely to convert than other leads. Typically, sales and...
A Scrum Board is a tool used in Agile product development to clearly show the progress and state of a project. The Agile project management framework...
Virality is a term used for an idea, image, video, or article that quickly circulates from one person to another. Viral content is also referred to...
A URL shortener is a service that can be used to make your long web address more memorable and easy for other people to track. There are many...
Thought leadership…. Think “Ted Talk,” but for increasing business through social media. We use thought leadership to educate the public and to...
Search Engine Results Pages, or SERPs for short, are the pages that appear when you enter a query on any search engine. It contains organic results...
Search engine optimization (SEO) is the art of optimizing websites to rank high in search engines. This process has two main components: –...
RSS feeds make it easier for visitors to share and view your site content. With RSS, you can feed website content that is syndicated via XML files...