Imagine you are at your favorite clothing store, walking through isles of colors and fabrics, and as you walk through, you toss the most eye-catching products into your shopping cart, so that you can later go through and select your favorites to purchase. The online shopping cart is the same, but with many more features which make it an integral part of any e-commerce. It makes browsing and purchasing easy for customers, but it also serves as a digital storage space to keep items that might be purchased later or forgotten in the frenzy of online shopping. The best shopping carts are intuitive with features like wish lists, product reviews, and customer profiles so shoppers can identify themselves easily if they have trouble remembering their passwords!
Tags: brands, business, marketing