{"id":5350,"date":"2021-05-21T14:54:32","date_gmt":"2021-05-21T14:54:32","guid":{"rendered":"https:\/\/viralmango.com\/?p=5350"},"modified":"2024-12-16T09:53:55","modified_gmt":"2024-12-16T09:53:55","slug":"amazon-influencers","status":"publish","type":"post","link":"https:\/\/viralmango.com\/blog\/amazon-influencers\/","title":{"rendered":"Top Amazon Influencers: TrailRecon, Teach Create Motivate & others"},"content":{"rendered":"
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Amazon is undoubtedly one of the biggest online marketplaces in the world. Its annual net revenue surpassed $386 billion in 2020. They have over 2.5 million active sellers, and that number is actively growing. Nevertheless, selling on Amazon is not as easy as it used to be. Keywords, good pictures, and 5-star reviews just don\u2019t cut it anymore. Sellers are required to pursue other channels for marketing their products, one of which is through Amazon Influencers.<\/p>\n<\/p>\n

Who are Amazon Influencers<\/a>? This article will discuss all about their benefits, the Amazon Influencer Program, how to find Amazon Influencers for your product, and who are the Top Amazon Influencers. Read on to find out about one of the best ways to increase sales on Amazon<\/a>.<\/p>\n<\/p>\n

Who are Amazon Influencers?<\/h2>\n<\/p>\n
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First things first, let us teach you who Amazon Influencers are. An Amazon Influencer is a blogger, Youtuber, streamer, or any other popular internet persona who promotes Amazon products<\/a> in exchange for a commission. They are often independent Amazon affiliates who have their own promotional links and are rewarded on a per click basis.<\/p>\n<\/p>\n

Utilizing influencers to promote your products is not a new phenomenon. It dates back to centuries ago when the word influencer had a different meaning. They didn\u2019t call it a referral program, but the principle was the same. If someone famous was recommending a product, they were putting their reputation on the line to back it up – so it must be good. Similarly, the influencers of today are credible sources of product endorsements. <\/p>\n<\/p>\n

Many of these influencers who have loyal audiences and are able to influence purchasing decisions are members of the Amazon Influencer Program.<\/p>\n<\/p>\n

The Amazon Influencer Program<\/h2>\n<\/p>\n

What is the Amazon Influencer Program? For those who have established themselves as trusted sources for recommending products, Amazon gives them a very special opportunity. If you are a part of the Amazon Influencer Program, you get the ability to build your own storefront. Here, you can feature products from your brand partners, and if a purchase is made through it, you earn a commission.<\/p>\n<\/p>\n

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Commissions for an Amazon Influencer vary from product to product, which you can see <\/em>here<\/em><\/a>. <\/em><\/p>\n<\/p>\n

Amazon has had a promotional program like this since 1996, only it was called the Amazon Associates Program, based on which any blogger, publisher, or content creator could earn a commission by bringing sales to Amazon. In 2017, Amazon decided to create a separate branch of the program specifically meant for social media influencers and called it the Amazon Influencer Program.<\/p>\n<\/p>\n

Since influencers are already familiar with creating content that drives sales, this program is extremely beneficial for them. For the followers of an influencer, they get the ability to see the favorite products of that influencer, all grouped in one storefront. Nevertheless, the most gain goes to the brands.<\/p>\n<\/p>\n

Benefits of Amazon Influencers<\/h2>\n<\/p>\n

The competition on Amazon is fierce, and trying to get seen is as complicated as ever. That\u2019s why as a brand, it\u2019s important for you to utilize all the channels you have to advertise your products. Many Amazon consultants would say that working with an Amazon Influencer is your best choice. Here are a couple of reasons why:<\/p>\n<\/p>\n