{"id":36238,"date":"2024-07-24T10:33:27","date_gmt":"2024-07-24T10:33:27","guid":{"rendered":"https:\/\/viralmango.com\/?p=36238"},"modified":"2024-08-02T07:15:03","modified_gmt":"2024-08-02T07:15:03","slug":"influencer-marketing-landscape","status":"publish","type":"post","link":"https:\/\/viralmango.com\/blog\/influencer-marketing-landscape\/","title":{"rendered":"Influencer Marketing Landscape 2024 [Infographic]"},"content":{"rendered":"<div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-1 fusion-flex-container nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:1248px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-0 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:1.92%;--awb-margin-bottom-large:0px;--awb-spacing-left-large:1.92%;--awb-width-medium:100%;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-text fusion-text-1\"><p><span style=\"font-weight: 400;\">Over the past years, social media has become more than a place to connect with friends and family. For many people, social media is a place to show off their skills and talents, and gaining massive followings in the process. Social media platforms are evolving, opening up new opportunities for everyone to stand out, grow their influence, and make money. Influencer marketing landscape has changed both for brands and influencers bringing forward new challenges and tools that help to overcome them.\u00a0<\/span><\/p>\n<p><strong>In this article, we\u2019ll talk about the evolution of creator tools and the major players in the influencer marketing landscape.\u00a0<\/strong><\/p>\n<h2><span style=\"font-weight: 400;\">Creator Tools 2024<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">High competition, challenges of being noticed by brands, and the pressure of creating high-quality content are some of the challenges that creators have to deal with. While social media gives many opportunities, it also has some limitations, especially if you\u2019re just getting started as a content creator.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">It&#8217;s all about staying ahead and making the most of every opportunity. Brands are always on the lookout for authentic voices, so it&#8217;s an exciting time to be in the game. Luckily, there are tools that help creators present their influence and connect with potential partners.\u00a0<\/span><\/p>\n<p><strong>Let\u2019s take a look at the influencer marketing landscape in 2024.\u00a0<\/strong><\/p>\n<p><a href=\"https:\/\/viralmango.com\/blog\/wp-content\/uploads\/2024\/07\/Influencer-Marketing-Landscape.jpg\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" class=\"wp-image-36240 size-fusion-1200\" src=\"https:\/\/viralmango.com\/blog\/wp-content\/uploads\/2024\/07\/Influencer-Marketing-Landscape-1200x1200.jpg\" alt=\"Influencer Marketing Landscape\" width=\"1200\" height=\"1200\" srcset=\"https:\/\/viralmango.com\/blog\/wp-content\/uploads\/2024\/07\/Influencer-Marketing-Landscape-66x66.jpg 66w, https:\/\/viralmango.com\/blog\/wp-content\/uploads\/2024\/07\/Influencer-Marketing-Landscape-150x150.jpg 150w, https:\/\/viralmango.com\/blog\/wp-content\/uploads\/2024\/07\/Influencer-Marketing-Landscape-200x200.jpg 200w, https:\/\/viralmango.com\/blog\/wp-content\/uploads\/2024\/07\/Influencer-Marketing-Landscape-300x300.jpg 300w, https:\/\/viralmango.com\/blog\/wp-content\/uploads\/2024\/07\/Influencer-Marketing-Landscape-400x400.jpg 400w, https:\/\/viralmango.com\/blog\/wp-content\/uploads\/2024\/07\/Influencer-Marketing-Landscape-600x600.jpg 600w, https:\/\/viralmango.com\/blog\/wp-content\/uploads\/2024\/07\/Influencer-Marketing-Landscape-768x768.jpg 768w, https:\/\/viralmango.com\/blog\/wp-content\/uploads\/2024\/07\/Influencer-Marketing-Landscape-800x800.jpg 800w, https:\/\/viralmango.com\/blog\/wp-content\/uploads\/2024\/07\/Influencer-Marketing-Landscape-1024x1024.jpg 1024w, https:\/\/viralmango.com\/blog\/wp-content\/uploads\/2024\/07\/Influencer-Marketing-Landscape-1200x1200.jpg 1200w, https:\/\/viralmango.com\/blog\/wp-content\/uploads\/2024\/07\/Influencer-Marketing-Landscape-1536x1536.jpg 1536w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><\/a><\/p>\n<p>Embed this infographic on your site:<\/p>\n<p><textarea style=\"width: 100%; height: 100px; resize: none;\" readonly=\"readonly\">&lt;a href=&#8221;https:\/\/viralmango.com\/influencer-marketing-landscape\/&#8221; target=&#8221;_blank&#8221; rel=&#8221;noopener&#8221;&gt;&lt;img src=&#8221;https:\/\/viralmango.com\/blog\/wp-content\/uploads\/2024\/07\/Influencer-Marketing-Landscape.jpg&#8221; alt=&#8221;Influencer Marketing Landscape&#8221; style=&#8221;max-width:100%; height:auto;&#8221; \/&gt;&lt;\/a&gt;<\/textarea><\/p>\n<p><span style=\"font-weight: 400;\">This is a list of the top companies in the industry and trendsetters. The tools we have now are way better and make it super easy for creators to connect with brands and get deals. Creator marketplaces, link-in-bio tools, advanced analytics, <\/span><a href=\"https:\/\/mediakit.viralmango.com\/\"><span style=\"font-weight: 400;\">media kit builder<\/span><\/a><span style=\"font-weight: 400;\"> tools, and affiliate platforms are essential for any creator who wants to succeed in this industry. With these tools, creators can make money by doing what they do best &#8211; creating great content.\u00a0\u00a0\u00a0<\/span><\/p>\n<h2><span style=\"font-weight: 400;\">The Evolution of the Link-in-bio Tools<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">In the last decade, the &#8220;link in bio&#8221; has gone from a simple list of links to a major marketing tool on social media. Initially, it helped to solve the problem of limited bio links. But now, it has become more than that. <strong>Modern link in bios offer advanced tools for creators to make money.<\/strong><\/span><\/p>\n<p><span style=\"font-weight: 400;\">Even though <\/span><a href=\"https:\/\/viralmango.com\/best-link-in-bio-tools\/\"><span style=\"font-weight: 400;\">link-in-bio tools<\/span><\/a><span style=\"font-weight: 400;\"> have become a necessity for creators, these tools are limited and don\u2019t provide all the tools that creators need to succeed. To fill this gap, professional creators started using advanced link-in-bio tools that offer more features &#8211; online media kits.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\"><strong>Media kit builders like ViralMango not only help creators share their important links, social media profiles, and affiliate links, but they also provide valuable insights and analytics.<\/strong> These tools also give creators the ability to customize their media kits to match their unique style. This makes it easier for creators to build their brand, stand out from their competition, and generate passive income, contributing to the creator economy&#8217;s growth, projected to reach <\/span><a href=\"https:\/\/blog.hubspot.com\/marketing\/creator-economy-predictions\"><span style=\"font-weight: 400;\">$480 billion by 2028<\/span><\/a><span style=\"font-weight: 400;\">.\u00a0<\/span><\/p>\n<h3>Conclusion<\/h3>\n<p><span style=\"font-weight: 400;\"><strong>The influencer marketing scene in 2024 is on fire<\/strong>, with endless opportunities out there for creators. Social media platforms keep changing and evolving, and so do the tools that help creators to team up with brands and make money from their content.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">From creator marketplaces and link-in-bio tools to online media kit builders, these tools are game-changers for creators that are taking their careers seriously and want to build their online business. <strong>It&#8217;s an amazing time to be a content creator, and staying ahead with the latest tools is the secret weapon of every successful one.<\/strong><\/span><\/p>\n<div class=\"vm-banner type-10\">\n    <div class=\"vm-banner__wrapper vm-banner__wrapper-txt\">\n        <h3 class=\"vm-banner__heading\">\n            <span>Stand out With a Powerful Influencer Media Kit.<\/span>\n        <\/h3>\n        <p class=\"vm-banner__txt\">\n            <span><\/span>\n        <\/p>\n        <div class=\"vm-banner__btn-wrapper\">\n            <a id=\"br_cta\" class=\"vm-banner__btn\" href=\"https:\/\/viralmango.me\/register?utm_source=inf_1&amp;utm_medium=website\">\n                <span>Start Now<\/span>\n            <\/a>\n        <\/div>\n    <\/div>\n    <div class=\"vm-banner__wrapper vm-banner__wrapper-img\"><img decoding=\"async\" src=\"https:\/\/viralmango.com\/blog\/wp-content\/plugins\/vmcustom\/img\/vm_banner_type_10_default-min.png\"><\/div>\n<\/div>\n<\/div><\/div><\/div><\/div><\/div>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":8,"featured_media":36294,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[8],"tags":[],"class_list":["post-36238","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-strategies-and-hacks"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v23.5 (Yoast SEO v23.6) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Influencer Marketing Landscape 2024 [Infographic] - ViralMango<\/title>\n<meta name=\"description\" content=\"Check out our influencer marketing landscape infographic! 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